Ecko Red was launched in New Jersey in 1993 by designere Marc Ecko. Since expanding from just designing blank T-shirts they have gone global and mainly concentrate designing Urban Clothing wear. During the year 2000 they entered a licensing agreement with Playboy. Also in 2003 they signed a deal with rapper 50 cent to create the clothing company G-Unit. In 2006 they also acquired the clothing brand Avirex Ltd.